Aug. 10, 2016 (Tnooz) -- Chinese luxury travel and lifestyle brand Zanadu has opened the world’s first virtual reality travel concept store in Shanghai. The Travel Experience Space will offer 360-degree virtual reality travel experience and digital points of sale. Visitors to the store can experience luxury resorts through the VR experience on a headset or via their smartphones, and then book the trip through the Zanadu web site or App. The store also includes 20 interactive destination cubes, from where shoppers can browse through digital books which highlight Zanadu’s inventory in the destination.