莫里茨啤酒廠M商店

類別: 室內設計 | 休閑空間

設計師/ 設計團隊：Carmelo Zappulla & Chu Uroz

莫里茨是一家啤酒公司，于1856年由法國人Louis Moritz Trautmann在西班牙巴塞羅那創立，并于2004年重新開業。在此之前的20世紀70年代，莫里茨公司幾乎破產。但在經歷過這段困難時期后，公司的業務規模開始越做越大。莫里茨公司不僅僅對啤酒行業的商業景觀產生了巨大影響，同時也為城市的文化生活注入了活力。在這座建筑里的是出售供應出廠鮮啤酒的莫里茨專賣店，而External Reference建筑事務所再一次有幸能為莫里茨公司設計一處不僅能夠品嘗到聞名遐邇的鮮啤酒，更能彰顯其獨特品牌標識的空間。借助玻璃、不銹鋼和鐵質材料的獨特感覺，本方案營造出了一種良好氛圍，并布置有傳統的手工精釀啤酒桶，桶中的啤酒能夠直接送到取酒噴嘴處。啤酒桶也完成了相應的改造，以便能展示該品牌的周邊紀念品和產品。

Moritz is a beer company based in Barcelona since 1856, when it was founded by Frenchman Louis Moritz Trautmann, returned to business in 2004.Previously, the company had almost been wiped out during the 70's. Since then the company has gone from strength to strength. Impacting not just on the business landscape but also revitalizing the cultural life of the city. In the building is host the factory of its unpasteurized beer served in the space of M-store where External Reference, once again, had the pleasure of painting a space to taste, not only its famous fresh beer, but brand unique identity. Drawing on a palate of glass, stainless steel and iron builds an atmosphere accompanied by the traditional craft beer tanks where beer is coming directly to shooter. This tank is also converted to display brand's souvenirs and products.