Coex會展中心與合作伙伴聯(lián)手打造混合虛擬會展活動

Coex會展中心與合作伙伴聯(lián)手打造混合虛擬會展活動

11月12日，首爾最大、韓國最繁忙的會展場館Coex會展中心宣布與知名增強現實（AR）服務商NexTech達成戰(zhàn)略合作，聯(lián)手在韓國和亞太地區(qū)打造混合虛擬會展活動。通過技術創(chuàng)新，Coex會展中心將有力地助力會展主辦方共同打造令人難忘、獨樹一幟的會展體驗。

每年，有超過200場展覽和3000個會議及各類活動在Coex會展中心舉辦。對于此項全新展覽合作，NexTech AR相關負責人表示，“依托我們獨特的混合現實技術和穩(wěn)定的產品品質，我們將幫助傳統(tǒng)會展活動脫穎而出。”

Coex and NexTech AR Enter into a Strategic Partnership to Bring Hybrid Virtual Events

On 12 November， Coex， Seouls largest and Koreas busiest convention and exhibition center， announced its new strategic partnership with NexTech AR Solutions， a leading provider of virtual and augmented reality （AR） experience technologies and services for eCommerce， education， conferences and events， in Korea and the Asia Pacific region. Coex hosts over 200 exhibitions and 3，000 meetings & events at the Coex convention and exhibition center on an annual basis. Through the newly established partnership with NexTech， Coex will help event planners create unforgettable， one-of-a-kind events with exciting and interactives features.

翡翠展覽探索新的業(yè)務增長模式

從2020年3月中旬截至11月初，美國知名會展主辦方翡翠展覽公司已經取消了94場展覽會，而且尚未舉辦一場線下展會。在此過程中估計損失2.36億美元。在今年第三季度，公司收入僅為850萬元，比上一年同期下降88.8%，主要是由于展會取消造成。

翡翠展覽臨時總裁、首席執(zhí)行官Brian Field表示，“當前我們一邊逐步恢復線下會展活動，一邊不斷探索新的業(yè)務增長路徑，其中主要是通過線上產品來連接老客戶、開發(fā)新客戶。雖然在這方面我們開始取得了不錯的盈利率，但我們發(fā)現客戶對于面對面會展活動的需求仍然是最大的?！?/p>

Rough waters for Emerald

Up to early November， Emerald has cancelled 94 events and has not staged an in-person event since the middle of March 2020. In total， these cancelled events accounted for approximately $236 million of 2019 revenues. For the third quarter of 2020， Emerald reported revenues of $8.5 million compared with revenues of $75.6 million for the third quarter of 2019， a decrease of $67.1 million， or 88.8%. Brian Field， Emeralds interim president and chief executive officer， said， "As we work towards a return to live events， we continue to implement our growth strategies. Our team is focused on using this time to launch new digital product offerings and revenue models designed to complement our live events."

美國糖果和零食博覽會遷址印第安納波利斯

11月5日，美國糖果協(xié)會宣布了2021年糖果和零食博覽會的日期和地點。該展會計劃于2021年6月22-25日在印第安納州印第安納波利斯的印第安納會議中心舉行，這意味著該展第一次在芝加哥以外的地方舉行。一些原本計劃在2020年展會上亮相的展會配套活動將在本次展會舉辦，其中包括創(chuàng)新產品獎招待會和服務供應商展示會。

美國糖果協(xié)會總裁兼首席執(zhí)行官John Downs表示：“在與糖果和零食行業(yè)的相關人士進行了大量磋商后，我們看到了糖果業(yè)界對面對面會展活動的大力支持。我們希望在兼顧與會者安全的同時，也實現他們與面對面開展業(yè)務交流的愿望，為企業(yè)呈現一場超出預期的行業(yè)盛會?！?/p>

Sweets & Snacks Expo moves to Indianapolis

The National Confectioners Association has announced the date and location of the Sweets & Snacks Expo in 2021. It is scheduled to take place from June 22 to 25， 2021 at the Indiana Convention Center in Indianapolis， Ind. This marks the first event taking place outside Chicago in the shows history. Some features originally scheduled to debut at the 2020 show that had to be cancelled are planned to be unveiled in Indianapolis， including the Most Innovative New Product Awards Reception and the Supplier Showcase.